The Bay Area Farmers Markets You Have to Visit
Freshly picked veggies, colorful organic fruits, quality olive oil, and lots of baked goods—find it all at the best Bay Area farmers markets
--°F
--°C
San Francisco
The fog rolls over the Golden Gate Bridge as sea mist tickles your cheek and clam chowder tantalizes your senses: You must have arrived in San Francisco. The "City by the Bay" is home to several distinct districts, each offering unique...Read More
Latest
Outdoor Dates in San Francisco to Start Planning Now
From romantic strolls to horseback riding adventures, these unique dates in San Francisco will add some excitement to your love life.
The 7 Best S.F. Hikes With Stunning Views
For breathtaking views, unique scenery, and an invigorating outdoor workout, look no further than the best hikes in San Francisco.
The Famous Streets in San Francisco Every Visitor Should See
Make your way to these famous streets in San Francisco—we guarantee they’ll leave a lasting impression on you.
Travel
California Historic Landmarks to Add to Your To-Do List
With numerous national historic landmarks, California is a history buff's nirvana. Here are the most noteworthy historical sites to see next
Where to See California's Coolest Architecture
Take yourself on a tour of the coolest buildings in the state to understand why California architecture is so unique.
Leave Your Heart in San Francisco
Here's your guide to the top things to do in San Francisco County, from crossing the Golden Gate Bridge to touring the Mission District.
Breathtaking Northern California Beaches For Every Interest
Whether you want to surf or sunbathe, the best Northern California beaches offer an array of activities fit for every type of beachgoer.
Health & Fitness
The 7 Best S.F. Hikes With Stunning Views
For breathtaking views, unique scenery, and an invigorating outdoor workout, look no further than the best hikes in San Francisco.
The Best California Dance Studios For Your Two-Step and Your Two Left Feet
Whether you live in San Francisco, San Diego, or Los Angeles, check out our recommendations for the best studios to bust a move.
Under the Sea: The Best Scuba Diving Destinations in California
Get an up-close look at giant kelp forests, vibrant coral reefs, and marine life at the best scuba diving spots in California.
The Best Bike Trails in California
From forested dirt trails to paved beachside pathways, these are the best California bike rides to add to your itinerary.
Real Estate
The Best Neighborhoods for Young Professionals in California
California is the ideal place for career-driven individuals to flourish, so check out the best neighborhoods for young professionals now.
The Ultimate San Francisco Neighborhood Guide
Learn about the character and aesthetic of each San Francisco neighborhood to discover which district vibes with you best.
The Best Places in San Francisco for Starting an Airbnb
Thinking of hosting an Airbnb in San Francisco? Here are the best neighborhoods for vacation rentals in S.F.
A Guide to San Francisco's Most Expensive Neighborhoods
It's no secret that owning a home in the city can be costly, but these expensive neighborhoods in San Francisco have the priciest properties
Lifestyle
Better Beauty Routine: The 7 Natural Beauty Products You Need Now
Whether you are looking for a high-performing cleanser or a bold lipstick, California's natural beauty products are tried-and-true standbys.
Dapper Days: California-Made Formal Attire You'll Actually Want to Wear
Whether you need semi-formal shirts for work or cocktail dresses for weddings, these California clothing companies have you covered.
Oh, Baby: The Best Gifts to Take to a Baby Shower
With the date growing closer, panic can start to set in as you scour the aisles of every shop for the best gift to take to the baby shower.
California-Based Ethical Shoe Brands You'll Love
From heels to sandals, California-based ethical shoe brands have everything you need to complete your capsule wardrobe’s shoe collection.
Dine
The Bay Area Farmers Markets You Have to Visit
Freshly picked veggies, colorful organic fruits, quality olive oil, and lots of baked goods—find it all at the best Bay Area farmers markets
Loco for Cocoa: Where to Get Hot Chocolate in the San Francisco Bay Area
Whether you’re craving O.G. hot cocoa or a more adventurous version, here’s where to get the best hot chocolate in San Francisco and beyond.
San Francisco Standout: The Wagyu-Centric Ittoryu Gozu Debuts in SOMA
The Bay Area’s world-renowned food scene recently heated up again with the debut of Ittoryu Gozu, a Wagyu–centric restaurant in S.F.'s SoMa.
I'll Toast to That: Where to Get the Best Toast in California
Toast to California’s latest food obsession with some decadent avocado toast. Check out the top spots to visit to satisfy your craving.
Entertain
Outdoor Dates in San Francisco to Start Planning Now
From romantic strolls to horseback riding adventures, these unique dates in San Francisco will add some excitement to your love life.
The Famous Streets in San Francisco Every Visitor Should See
Make your way to these famous streets in San Francisco—we guarantee they’ll leave a lasting impression on you.
S.F. Bucket List: The Top 10 San Francisco Attractions You Need to See
From visiting a historic island to seeing the world's first robot-operated fast food eatery, here are the best things to do in San Francisco
It's a Winter Wonderland: California's Top Festivals in December
The holiday season is too festive to miss a thing, so we found California’s top events to keep the holly-jolly holidays going all month long
Events & Weddings
Throw the Best Bachelorette Party Ever at These California Destinations
From charming Wine Country towns to exciting coastal cities, these are California's best bachelorette party destinations.
How to Host an Amazing Virtual Holiday Party
This season is all about spending time with those who matter most, but if you can't be with them in person, host a virtual holiday party.
This is The San Francisco Craft Fair You Won't Want to Miss
Held in S.F. twice per year, West Coast Craft brings together a range of established and up-and-coming crafters.Here's what you need to know
La Cocina's San Francisco Street Food Festival Is Right Around The Corner
La Cocina's San Francisco Street Food Festival brings together 50-plus chefs and eateries, live entertainment, and family-friendly fun.
Home & Garden
Together Fern-Ever: The Bay Area Plant Shops We Love
Whether you're looking for fiddle-leaf figs and ferns or airplants and succulents, these top Bay Area plant stores have you covered.
The People's Produce: A Guide to California's Community Gardens
Grow your own produce and connect with your neighbors at some of the urban community gardens in California’s major cities.
Auto
The Best Road Trip to California's National Parks
Go on an epic adventure and see some of the state's most iconic destinations on this California national parks road trip.
17 Spring Break Road Trip Ideas for a Vacay You'll Always Remember
From beach vacations to city escapes, these are the state's best spring break road trips to start planning now.
11 Scenic Drives in Northern California That'll Quell Your Wanderlust
The best way to appreciate the diversity of NorCal is by going on a scenic drive. Here are the routes you shouldn't miss.
California Road Trip Ideas: The Scenic One-Day Drives You Need to Take
When you just need to get away from it all—but can’t go too far—it’s time to head out on one of the best California road trips near you.
Professional Services
UC or CSU? Here's How to Pick What's Right for You
For a better understanding of which public university system is the right fit for you, here’s a UC vs. Cal State guide to help you decide.
The Best Finance Apps From California Companies
Whether you want to keep track of bills and payments or better manage your investments, these finance apps will help you achieve your goals.
Holiday Volunteer Opportunities in California
'Tis the season of giving. So, check out these holiday volunteer opportunities in California to see how you can give back to your community.
Bold Brands: Bay Area Companies That Have Nailed The Art of Branding
Here are some of the Bay Area powerhouses that have made a name for themselves across the world.
Featured Product
Got To Be Real: The Organic Baby Food Brand That’s Keepin’ It Real
Raised Real is reimagining what baby food can be. These nutritious, ready-to-make meals taste so good that even adults will want to eat them
We Sampled Nana Joes Granola and It Should Be Your New Pantry Staple
Read our honest review of Nana Joes Granola, a San Francisco-based brand renowned for using locally sourced, all-natural ingredients.
News
The Hidden History of S.F.
There's some hidden history in S.F.'s famous buildings and streets. Here are the San Francisco stories you don't know yet.
California Slang: Here's How to Talk The Talk From the Bay to the Beach
Want to talk like a Californian? Here are some of the strangest California slang words you need to know about.
California Missions: 51 Facts About the Spanish Missions in California
The 21 California missions give us a peek into the state's early days. See what makes each of these fascinating missions unique.
S.F. Slang: The Bay Area Phrases That'll Have You Talking The Talk
Whether you're a first-time visitor or new resident, our guide to San Francisco slang will have you talking like a local in no time.
California Voices
California Voices: Coming Home
A Los Angeles resident recalls her favorite California memories and shares why she loves the state.
California Voices: My Favorite Female-Founded Brands in San Francisco
A San Francisco local dishes on the best women-owned businesses in her neighborhood, from bespoke shops to top restaurants.
S.F. Bucket List: The Top Things to do in San Francisco for Free
As California mitigates health risks during the COVID-19 pandemic, some travel restrictions may remain in certain communities. Call the local …
CONTINUE READING
JOIN OUR COMMUNITY OF CONTRIBUTORS
Have a great story to tell? A unique experience to write about? We’d love to hear it.
THINGS TO SEE
IN San Francisco
EXPLORE MAP
fueled by the power of California love
We’re committed to helping you discover the places, people, and businesses that make our state Golden. Our online publication, updated daily, provides all the inspiration you need to live your California dreams. And that’s just the beginning…
LEARN MORE ABOUT US
